Europe needs a more precise focus to address the tobacco industry’s “engineered architecture of addiction”, featuring flavoured tobacco and nicotine products with ever more sleek designs. As an early champion of global tobacco legislation, the region can reposition itself to lead again – including through updated European Union directives on tobacco product regulation, advertising and […] Continue reading ->
As WHO unveils S.A.R.A.H. (Smart AI Resource Assistant for Health), its new digital health promoter prototype powered by generative artificial intelligence (AI), and available in eight languages 24 hours a day, WHO’s Regional Director for Europe writes about harnessing innovation in health to help meet critical public health challenges, both now and in the future.   […] Continue reading ->